MIGRAIN: Reading an image
1) Analyse this RBK 50 Cent advert using the key media language you learned today: denotation, connotation, colour, pose, framing, composition, size, type of shot, subject matter, setting, lighting. This advert consists of two images; the first one being an image of a black male rapper, '50 Cent' who is wearing a hat slanted to the side, a chain and a vest top, which are items that you would typically associate with 'gangsters' and criminals. The message that Reebok are trying to denote to the audience with the use the quote is that there is no second chance, so give everyday 100% because there may not be a tomorrow. Also that they are trying to help people who are involved in gangs, turn their life around and make a better life for themselves. However, the audience can connate this advert completely differently; the use of a rapper who has previously been associated with crime and the second image of fingerprints could suggest to the audience that Reebok ...