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Showing posts from September, 2018

Newspapers: The death of print media blog tasks

Complete the blog tasks below linked to the useful Media Factsheet 165: The death of print media. The death of print media: Factsheet blog tasks   Go to our Media Factsheet archive on the Media Shared drive and open Factsheet 165: The death of print media. Our Media Factsheet archive is on the Media Shared drive: M:\Resources\A Level\Media Factsheets   Read the Factsheet and complete the following questions/tasks: 1) What has happened to print media in the last 30 years? Until last 30 years, print media was one of the main sources of information for audiences. The desire for information is not a new one. Since the first newspapers in 1660s, and the relaxing of British censorship laws in 1695, printed newspapers have been a primary source of this information. 2) Why is the Independent newspaper such a good case study for the decline in print media? This is because it has recently 'died', and also it was established in 1986, long after the decline in p

Ofcom report into news consumption 2018

Blog task 2: Ofcom report into news consumption 2018 Now read  this Ofcom 2018 report on the consumption of news in the UK . Note down the key statistics and changes that Ofcom highlight and answer the following questions: 1) Look at the key findings from the report on page 2. How do UK adults generally get their news?  TV is the most-used platform for news nowadays by UK adults (79%), followed by the internet (64%), radio (44%) and newspapers (40%). 2) Read the overall summary on page 8. How popular are newspapers as a news source? How does this compare to other news sources? Newspapers are the least popular source of information for adults in general where as TV and internet are the most popular. BBC One is the leading source of news in the UK where 62% of the adults use it. However, those aged 65+ read newspapers more but do not use the internet for their news. 3) Look at the summary of platforms used on page 13. What audience demographic groups are most and least likely to read ne

Newspapers: The Decline In Print Media

Blog task 1: The impact of Google Read  this article looking at the impact Google has had on the traditional newspaper business . Answer the following questions: 1) Why has Google led to the decline of the newspaper industry? Because it is now more convenient to access soft and hard news through the use of google,  they attracted a lot of customers that wanted to advertise on their search engine which led to media businesses siphoning billions in advertising revenue over the past decade or so. 2) Find a statistic from the article that illustrates the decline of traditional news media. Newspaper businesses had a decline of $40 billion, or about 60 percent of the ad revenue in 2000  3) Looking at the graph featured in the article, what period has seen the steepest decline in newspaper advertising revenue?  2005 - 20012 as this is was close to when the internet was introduced. 4) Do you personally think Google is to blame for newspapers closing and journalists losing their jobs? Why?